Saturday 11 October 2008

Service Innovation - Formlessness follows Free-thought Prof Colin Burns

Form Follows Function has been a designer's mantra for decades. But what if the 'thing' being designed has no structure and instead is the journey of a customer:- the meandering, emotional rises and falls experienced by a customer who comes into contact with your organisation? Professor Colin Burns will led an exciting session on the 18th of September. This Inspiration Monthly explored how to extend the role of innovation to reinvent service delivery.

It was a journey to remember

To listen to an audio excerpt click here.
To find out more click here.
To register now for future click here

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